top of page

E1 Series kicks off in Jeddah

We're really proud to be an Official Supplier of the amazing new E1 Series, ensuring that all of the kit arrived safely. It looked incredible at Round 1 in Jeddah and we can't wait for Round 2 in Venice in May!

JEDDAH, February 3, 2024 - The final day of the UIM E1 World Championship in Jeddah concluded with a convincing win by NFL superstar Tom Brady’s racing team, after two days of tense competition in front of thousands of fans on the Red Sea.

The world’s first all-electric raceboat championship saw eight teams battle it out under the Jeddah sunshine in high-octane racing, with speeds in excess of 50 knots (92kph / 57 mph), captivating fans as teams competed for the top podium finish.

Hailing from Britain and Finland, Team Brady pilots Sam Coleman and Emma Kimiläinen staged an impressive comeback to beat day one leaders Team Miami, owned by singer-songwriter Marc Anthony. The winning margin was almost 20 seconds with a Team Brady time of 6.58.51. Cricket superstar Virat Kohli’s Team Rafa took third place on the podium.

Season one will continue in some of the most breathtaking coastal cities across the world, with the next stop Venice on 11 and 12 May and the series culminating in a Race to Hong Kong on 9 and 10 November.

Sam Coleman and Emma Kimiläinen said that they are “delighted” to take home the top spot from the first ever E1 event.

Sam Coleman was introduced to powerboat racing in 2013 by his sister Daisy Coleman. The Welshman has gone on to become a house-hold name in the P1 SuperStock class where he has won four World Championships.

Emma Kimiläinen is a Finnish racing driver who has been competing on the professional motor racing circuit since 2005. Emma has competed in various series such as the Scandinavian Touring Car Championship and W Series, where she finished 5th in her debut season in 2019. Her best W Series finish came in the 2021 season, claiming a place on the podium, finishing 3rd place.

The spectacle of the UIM E1 World Championship will touchdown this May in Venice – bringing the innovation of electrified racing to the historic waterways of the City of Water.


bottom of page